Home > Competition, Entrepreneur, Marketing > How you should feel about your competition

How you should feel about your competition

Cloud Ave blogger Mark Suster recently wrote a couple of really good articles about how you should feel, react, and position yourself against your competition.  I encourage you to read them.  The links are below.

  1. Talking to a VC about your competitors
  2. Why you should make your competitors your frenemies

One of the themes in my blog posts is about being consistent about your messaging, and how you interact with your customers, employees, and vendors.  Mark’s blog made me remember that one of the stake holders in your business is actually your competition.

Not only being aware of your competition and knowing how you differentiate, but also making sure that you are a friendly competitor in that you should never give your competition a ‘real’ reason to hate you.

Rather, let them hate you because you give them no reason to talk bad about you!

  1. No comments yet.
  1. No trackbacks yet.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: